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Getting started with Ticket Tailor

How to get started setting up your first event.

Written by Rhio

When you're new to Ticket Tailor, getting started is easier than you might think! We'll guide you through the key steps to set up your first event.

💡 Running more than one event? You might want to start by setting up your box office to personalise your brand.


We recommend following these steps in order, to set up your first event with ease. For each step, you can click on the link to explore the things you can do in more detail.


Step 1: Create your event

Screenshot showing the 'Add new event' form within Ticket Tailor. The first section focuses on key event information: Event name, Dates and Location.
  • Add a description for your event, and design your event page.

Screenshot showing where to add your event description, and design your event page.
  • Add your Ticket types, and set up any ticket rules, prices, dependencies or groups.

Screenshot showing 'Add a new ticket type' popup when setting up an event with Ticket Tailor.
  • Add any Products, for example VIP upgrades or merchandise, that you wish to sell alongside tickets.

Screenshot showing 'Add a new product' popup when setting up an event with Ticket Tailor.
  • Save your event! 🙌

  • If you're running a recurring event, which happens over repeating days or has time-slots, schedule your occurrences and make sure your dates and times are accurate.

Add optional customisation

  • Publish your event! 🎉

💡 You may be prompted to add your payment details to your Ticket Tailor account before you can Publish your event. We need this information so that you can pay us our Ticket Tailor fees.


Step 2: Set up revenue-boosting features to increase ticket sales

  • If you're boosting your revenue by up-selling add-ons, create some products.

  • You can add a store to sell your products outside of your event too!

  • Set up ticket bundles (or ticket-and-product-bundles), to offer special pricing for bulk buys.

  • Set up promotions to encourage sales.


Step 3: Market your event like a pro with your built-in marketing tools

  • Track your event page links by setting up referral links.

  • Integrate with your favourite marketing tools, like Meta and TikTok Pixel, Google Analytics and email marketing tools like MailChimp and Constant Contact.


Optional: Manage your events with your team

  • Invite as many team members as you need to your box office for free, using Team Access.

  • 💡 Top tip: keep your box office safe and secure with 2FA.

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