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How to set up an opt-in checkbox for email marketing consent

Go to your Box office 'Settings' > 'Checkout form' > 'Add a buyer question'.

Written by Jonny White

Under data protection laws, you may need to collect consent to send email marketing. We’ve made it really easy to add an email marketing opt-in checkbox on your online box office.


How to set up an 'opt-in' for email marketing

  • Go to your Box office Settings and click on Checkout form.

  • Click the Add a buyer question button.

  • Select Opt in to receive marketing emails from the What kind of response do you want? drop-down.

  • Customise the text under What question do you want to ask?.

  • Click Save custom question.

Screenshot showing the 'Buyer question' form as described above.
  • Your customers will now be prompted with an opt-in checkbox when registering for an event, and this data will be stored with the order and available in your order exports.


How to set up an opt-in with our Mailchimp integration

  • If you're connecting your Mailchimp account with Ticket Tailor, you can specify to only synchronise the email addresses of those who have opted in.

  • Go to your Box office Settings and click on Integrations.

  • Under the Email marketing & CRM tab, click on Mailchimp.

  • You should see a drop-down entitled Require customers to give their consent.

  • Select Yes.

  • Click Save.

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